The Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS) and the Business Events Council Malaysia (BECM) have jointly launched their  ‘BE-READY’ initiative to showcase the industry’s safe execution of events in line with their Business Events (BE ) Guidelines.

The event which took place at the Kuala Lumpur Convention Centre (KLCC) and supported by MyCEB brought to life exhibition stand mock-ups and various events setups to demonstrate practical examples of how business in the new normal is being conducted in a controlled, organized, safe and structured manner.

This is part of an effort to rebuild public confidence in the meetings and events industry.

Chairman of BECM, Alan Pryor shared on how the business event industry is slowly returning to normal but with strict SOPs

“We are pleased to resume business events with strict adherence to stringent health and hygiene measures and out prime importance is to provide a safe, controlled, and regulated operating environment for our clients, stakeholders and event attendees. We would like to commend the solidarity and collaboration of the industry supply-chain to proactively drive engagement -with Government to get our industry SOP approved and to demonstrate that business events, unlike mass gatherings, are executed is a safe, controlled and regulated environment”.

MACEOS President, Dato’ Vincent Lim added that exhibitions and conferences are the marketplace and meeting places for entire industries-regionally, nationally, and internationally.