Tourism Malaysia Partners With ERL To Surge International Travel Experiences

By TIN Media | Tourism Malaysia Published 1 week ago on 27 November 2024
Read News

MALAYSIA:

Express Rail Link Sdn Bhd (ERL) and Tourism Malaysia signed a Memorandum of Collaboration (MOC) in Putrajaya last 20th November.

The agreement marks the two entities’ collaboration to promote the country for Visit Malaysia 2026 (VM 2026).

Present at the MOC Signing Ceremony were Tourism Malaysia director-general Manoharan Periasamy, ERL chief executive Noormah Mohd Noor, and Tourism Malaysia’s director for advertising and digital Mohd Amirul Rizal Abdul Rahim.

Noormah said of the collaboration: “Now that we have signed the MOC, we’re excited to begin promoting KL TravelPass to tourists leading up to VM2026. From the moment they land in KLIA Terminal 1 or 2, travellers are able to immediately use KL TravelPass to seamlessly explore Kuala Lumpur, eliminating the need and hassle for separate travel cards.”

Periasamy added, “The collaboration between Tourism Malaysia and ERL is a testament to the valuable synergy between the public and private sectors. By working together through joint initiatives and activities, we aim to further promote Malaysia’s diverse tourism offerings and position the country as a top travel destination. Through the non-exclusive partnership with ERL, we look forward to leveraging their expertise in transportation to enhance tourist convenience and support the aspirations of Visit Malaysia 2026.”

Through this MOC, ERL and Tourism Malaysia will jointly promote tourism and the KL TravelPass to global audiences. 

By leveraging their combined strengths, both ERL and Tourism Malaysia will promote and drive awareness of the KL TravelPass and other ERL product offers on Tourism Malaysia’s various digital channels such as website, social media platforms, digital screens, and digital ads.

The KL Travel Pass is an all-in-one transport ticket that combines KLIA Ekspres service and 2-day unlimited train rides on LRT, MRT and KL Monorail lines. 

In addition to the KL TravelPass, tourists can also enjoy greater savings if they travel to Kuala Lumpur in groups with the ERL’s Family Package and Group Saver plans, and experience the convenience of door-to-door airport transfers directly from hotels to the airport with ERL’s VIP Service.


    TAGS / KEYWORDS:

Email TIN

TIN Media

TIN.media - Travel Industry Network is Malaysia's home grown B2B Travel Industry Media with the most influential B2B online resources including news, research, events, and marketing services and more.