BE@PENANG goes hybrid this year

By TIN Media | Penang News Published 2 years ago on 11 November 2021
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BE @ Penang returns for its sixth edition with “BE Connected. BE Inspired.” in celebration of the business events industry’s tenacity, grit and adaptability in the face of the biggest crisis our industry has faced.

After almost two years of not being able to meet and connect in person, BE @ Penang 2021 will mark the reopening of Business Events Malaysia with an exciting physical component to complement the conversations taking place on the virtual platform.

It will take place from 9-10 December 2021 at Setia Spice Convention Centre and it will be a hybrid event. 

The launching took place in the  heart of Kuala Lumpur with the strict SOP and relaxed enviroment.Also at the same time,  Penang Convention & Exhibition Bureau (PCEB)  also had its first physical networking event in Kuala Lumpur after two  tough years to reconeect with partners and clients.

" I'm excited to share that Business Event calenders is looking good and leading up to the year 2026 with some major internationaL conferences happening in 2023. Alongside with this secure event, we are also working with direct connectivity from key Asia pacific markets to ease travel acrossing to the state and the country,"said Ashwin Gunasekaran, CEO of Penang Convention & Exhibition Bureau (PCEB).

BE @ Penang is Malaysia’s biggest business events conference owned by Penang Convention & Exhibition Bureau (PCEB) and supported by the Penang State Government. The annual conference is the Bureau's lead educational and skill-sharing programming that serves as a catalyst for the collective effort in developing a matured and competitive business events industry. BE @ Penang is co-organised by PCEB and Malaysia's leading professional congress organiser, Anderes Fourdy Events.

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