Thailand targets record tourism numbers in 2024

By TIN Media | Asean News Published 1 month ago on 28 February 2024
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The Tourism Ministry of Thailand reported that the country had welcomed approximately 5.98 million international tourists from the beginning of the year until February 25, marking a significant increase of 48% compared to the same period last year. Notably, the number of visitors from China alone accounted for 1.1 million of the total arrivals. In light of this surge, the Thai government has set an ambitious target to attract a record-breaking 40 million foreign tourists by the end of the year, following the 28 million visitors received last year.

Prime Minister Srettha Thavisin of Thailand has recently disclosed plans to further stimulate tourism growth by extending visa-free travel privileges to citizens of additional countries. This announcement comes on the heels of Thailand’s recent initiative to waive visa requirements for Chinese and Indian citizens, a move aimed at boosting tourism, which remains a pivotal component of Southeast Asia’s second-largest economy.

The government’s decision to relax visa policies, particularly for travelers from China and India, is strategically designed to enhance Thailand’s appeal as a prime destination for international tourists. By simplifying the entry process, Thailand is not only making travel more accessible but also significantly contributing to the revitalization and growth of its tourism sector.

This approach is expected to have a profound impact on tourism, potentially drawing a larger number of visitors from across the globe. The anticipated influx of tourists will not only contribute to achieving the government’s target of 40 million foreign visitors but will also play a crucial role in stimulating economic activities within the country. The increase in tourist arrivals is poised to boost demand for local services, including hospitality, dining, and entertainment, thereby generating substantial revenue and creating employment opportunities within the tourism industry.

Moreover, the government’s proactive measures to enhance tourism through visa waivers and the aim to set new records for visitor numbers underscore Thailand’s commitment to reclaiming its position as a top global tourist destination. These efforts are likely to have a lasting positive impact on Thailand’s tourism industry, fostering sustainable growth and strengthening the country’s economic foundation.



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